The Helicopter Company Partners with webook.com to Make Saudi Arabia's Helicopter Sightseeing Tours Bookable Online
Riyadh, Saudi Arabia, 01 October 2026 - The Helicopter Company (THC), a Public Investment Fund (PIF) company and Saudi Arabia's leading commercial helicopter operator, has signed an agreement with webook.com, the Saudi-built live experience and discovery platform, to make THC's helicopter sightseeing tours available to book through webook.com's website and app.
Under the agreement, THC will continue to provide and operate helicopter sightseeing tours and experiences, while webook.com will promote and sell tickets through its platform and provide all necessary digital services required to support this.
The partnership expands THC's sales channels beyond its existing B2B offering and into the B2C market. Through this alliance, webook.com gains a unique addition to its platform, offering its customers the opportunity to experience Saudi Arabia from above, alongside its existing catalogue of tours and attractions across the Kingdom.
Captain Arnaud Martinez, CEO of THC, said: “We are excited to partner with webook.com, marking another step in the continued expansion of THC's services to meet the evolving needs of our customers. By bringing our helicopter tours onto one of the Kingdom's leading digital platforms, we are making it easier for more people to discover Saudi Arabia from above. THC is proud to support the growth of tourism and showcase the beauty and diversity of the Kingdom from a new perspective. This partnership reflects our continued commitment to delivering safe, world-class flight experiences, now made even easier to access and book.”
Nadeem Bakhsh, Chief Executive Officer of webook.com, said: “The tourism and experience economy in Saudi Arabia is growing fast, and so is the appetite for new ways to experience the Kingdom. With THC, a flight over Riyadh is now booked the same way as a music concert or a football match, on a platform built in Saudi and used by millions around the world. That's the role webook.com plays in the Kingdom's experience economy: making every fun moment easy to discover and book.”
The collaboration supports PIF's broader strategy to enable the growth of tourism as a key sector by expanding access to distinctive experiences and enhancing the way they are delivered to residents and visitors, while reinforcing THC's role in the continued development of the Kingdom's tourism sector.
For any media queries on THC, please contact:
Tania Ahmed
About The Helicopter Company
THC was established as part of Saudi Public Investment Fund (PIF)’s strategy to activate new sectors in Saudi Arabia that support the realization of Vision 2030 by creating an entire new ecosystem for general aviation services and introducing safe and efficient transport services across the kingdom. THC is the Kingdom’s premier commercial helicopter operator and has been operating since mid-2019. THC currently has over 60 aircraft that serve diverse segments, including Emergency Medical Services (EMS), aerial work, private charters and tourism in the Kingdom.
For more information, please visit: https://www.thehelicoptercompany.com.sa/
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